The provision of multi-media customer sales and service is a highly specialised function, and organisations often face unavoidable costs when it is not part of their core business. For this reason, our clients have recognised the value in teaming up with an expert partner that can deliver tailored customer management solutions that meet their unique business needs.

Organisations often seek out a professional partner when they are faced with issues such as:

	High growth or a faltering brand – in both cases a focus on core business is crucial
	The need to differentiate themselves clearly from the competition
	A requirement for expert assistance for customer retention
	Managing demand for new market entrants that are poised for rapid growth
	Difficulties in achieving acceptable performance through contact centre operations

Our clients are focused on the future of their business and this means they need a specialist partner that:

	Is established and shares the same values, with a similar culture;
	Takes a progressive approach to being a leader in its field, with a global reach/ presence;
	Offers exceptional performance and delivers outstanding value for money

The offshore BPO (Business Process Outsourcing) industry in South Africa is growing at over 40% each year and has recently seen the entry by several leading global investors into the market. As one of three top global offshore locations, South Africa offers:

	A talent pool that has a distinctive cultural and linguistic affinity with the UK which helps establish a strong connection with customers;
	Quality English language skills on a large scale, world-class specialist skills and an advanced product regulatory environment that is similar to developed markets;
	A first-world living and working environment, with a cost base that is 50-60% lower that other source markets.